As we are now nearing the start of the digipak and website creation, I thought I would to some research into the codes and conventions, so we all will have a clear understanding of what we have to have in these products. This research will help create a professional and realistic representation of the digipak and a website.
Digipak
~ Visuals are key to the production - Includes images of the artist/band, shots from concerts, instruments, etc.
~ Band/artist name and album title, making the brand easily identified. Can be included along the spine and on main cover.
~ List of songs included, with lyrics.
~ Basic information about the artist/band - background information, type of music, etc.
~ Reviews from newspapers - Good reviews are often printed on the back cover to encourage sales and marketing.
~ General thank you notes from artist/band
Website
With a website there are many aspects that you accept to see. There with be the brand logo, pictures, clips of the band/artist, tour dates, release dates, updates, interviews, and many more. These websites from the artists are there to keep the audience informed about every thing they do and every thing about them. Overall, these websites are also used as a marketing technique.
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